Intangible cultural heritage is related to the cultural creation (know-how and know-how to do) of a community. It is passed on from generation to generation, especially through cultural and historical heritage. Creative tourism is, in a way, based on intangible cultural heritage. The main objective of this article is to describe the creative cultural activity 'sock dolls' offered by the 'Saidas de Mestre' project of MARCA-ADL (Local Development Association). To achieve the objective, a qualitative methodology based on non-participant observation was followed. The results showed that the activity allows for a memorable educational experience for the participants.